2013 and Beyond....Tim Gaffney's Weekly Column.
2013 and Beyond.
TORRINGTON: As we prepare to break open a little bubbly to usher out 2012 on Tuesday night, it’s time to give the “State of the Site” for Litchfield County Sports.com going forward.
2013 begins with a renewed excitement level for me as I continue my countdown until I will do this effort on a fulltime basis.
In August of 2013, I will leave a great company, Frito Lay, to devote my time to another great company, LCS.
But 238 days to go (144 work days) before I hang up the truck for good and take to the keyboard in a serious way.
It’s been a tremendous 17-year run with the big dog in the potato chip business but it’s time to, pardon the pun, put all my chips on the table and fulfill a life long dream of writing for a living.
Yeah, it’s a bit scary leaving a steady healthy paycheck that included liberal vacation time, holiday pay, sick time (never take any but nice to know it’s there) and terrific benefits but it’s time.
Time to unleash what has been building for the past 13 years since I began writing in 1999 for the Register Citizen.
The possibilities are endless for the brand that is Litchfield County Sports.
We are everywhere.
On the radio Monday nights on WAPJ with an hour of local sports talk unrivaled anywhere in the area.
We have tremendous writers who will continue to give you the best in local features and insights you won’t get anywhere else.
2012 was an amazing year for us.
As I put together the 2012 Year in Review, I was taken back by just how many remarkable stories we had on the site from a multitude of scribes.
The Alan Hall Story, the Potsie and Lucy Story, the Military Hero’s Story and the brave battle of Tim Considine and his amazing family.
We went to Florida and did a live broadcast back from the Wide World of Sports studios of ESPN to the Water Street confides of WAPJ.
A return trip is highly likely in the future as we continue to grow our audience world wide, like a world wide leader.
What does 2013 and beyond look like?
To me, astounding in every way.
I see more radio, more great features, a newly designed site that is changing as we grow.
More video, more pictures, more interactive and a continued devotion to all of our readers.
You see, we are on a mission to tell the stories of the good that is out there in every one of our cities and towns.I understand bad news sells papers but I don’t buy it.
We have never and will never look to become a “gotcha” web-site.
It’s easy to find the bad news;; we challenge ourselves to find the good news.
Being a self fulfilling positive prophecy is something I have believed in since I was very young and faced some serious adversity that could have allowed me to become a negative, ‘why me’ kind of person, but I refused.
There is far more good in the world than evil and the sooner we follow the path of the people in the world doing things the right way, the better.
LCS on local television is a real possibility in 2013 and I am working to get the project going.
Two additional web-sites will also go from the back burner to the front in ’13.
Hartford County Sports.com and New Haven County Sports.com will begin to move from the planning to implementing stages by years end.
Each are is filled with outstanding writers just waiting to tell the stories of their respective area’s.
The LCS mobile app is also in the works as we continue to stay current in the fast moving, stay up to the minute world we live in today.
We have given our advertisers some tremendous results over the past two years and will continue to work on ways to help potential customers find them.
It’s a very exciting time for Litchfield County Sports.com.
We have the writers, the passion and the vision to do great things now and in the future.
Thanks for being part of us and watch out for us in the future.
Things are about to explode.